Creative Operations

Boost creativity and ignite innovation

Easily plan, manage, and track content and resources to drive consistent, high-quality creative work at scale.

Watch nowGet a demo

Marketing Solutions Use Case Creative Operations Header Graphic

 

 

Smartsheet creative operations

Creative Operations

Boost creativity and ignite innovation

Easily plan, manage, and track content and resources to drive consistent, high-quality creative work at scale.

Watch nowGet a demo

Level up your marketing and creative operations game

 

50% increase in efficiency

McGraw Hill saved time by simplifying their creative processes.

7x faster
distribution

McLaren Racing distributed race day footage and assets 7x faster.

20% year over year cost savings

Redbox cut brand creative costs by 20% while increasing product promotion.

Harness your creative power with the rich feature set of Smartsheet

  • Turn creative strategy into project plans and execute

  • Reduce creative bottlenecks to keep your team creating

  • Streamline content collaboration and distribute assets fast

Ready to start your creative journey?

Here are some free resources, templates, and tools to accelerate your creative operations and eliminate creative bottlenecks.

FAQ

How is Smartsheet different from other solutions?

Smartsheet is connected with our industry leading digital asset management tool, Brandfolder. This provides end-to-end visibility throughout your content lifecycle and streamlined approval processes to publish and distribute assets quickly.

How can I accelerate my creative output?

Smartsheet proofing simplifies your asset review process. Once approved, publish your assets to Brandfolder in just a few clicks, along with all of the important metadata, to be shared, distributed, and used over and over again.

How can I create the most value with my creative work?

Our solution gives you the ability to sync reporting on asset performance, campaign results, and more. Providing a data-centric hub allows you to make swift informed decisions on where to allocate resources and what to plan next. 

What is digital asset management?

Digital asset management (DAM) is a software system designed to centrally store and manage digital content.  A centralized DAM solution provides internal and external stakeholders controlled access to all their digital assets including photographs, images, creative files, video, audio, presentation decks, documents, and more.  Most importantly, DAM systems provide a way to increase campaign productivity and ensure brand consistency.

Learn more about Brandfolder

What is the difference between creative operations and project management?

Creative operations and project management are very similar when it comes to how processes are built and how projects are managed.  However, ceative operations takes project management a bit further, it requires increased alignment across the organization so that everyone is on board with how objectives drive key marketing actions and relies heavily on content collaboration.